http://www.markethum.com/humdinger Thu, 08 Nov 2007 15:23:56 +0000 http://backend.userland.com/rss092 en (Via Shel Holtz): The Arketi Group has released a new study saying that 84% of journalists either have used or would use blogs as a primary or secondary source while researching an article. So that puts to be the older notion, pushed by some traditional media sources, that ... http://www.markethum.com/humdinger/2007/11/08/journalists-we-use-blogs-to-research-stories/ I'm so excited about OpenSocial that I blogged about it not once, but twice over on my personal blog. http://www.markethum.com/humdinger/2007/10/31/googles-opensocial/ Here's an interesting post about the factors Facebook takes into account when choosing whether or not to incorporate your friends' stories into your feed.  I never realized how overwhelming it would be to see all of them.  Of course, they limit how many they show, and the cream rises to ... http://www.markethum.com/humdinger/2007/10/30/how-facebook-ranks-stories/ One of the most popular MarketHum products is our business blogging solution, the Thought Leadership Communities. So I was of course interested when I saw an ad from Vignette pop up in my Gmail as follows: Blogs on the next level - The simplicity of blogs. The power of global collaboration. Vignette ... http://www.markethum.com/humdinger/2007/10/23/content-management-%e2%80%93-not-so-easy-after-all/ Jeff Jarvis looks back at his saga with Dell and reports on a recent visit to its headquarters. A quote from Michael Dell that echoes advice what we've given clients about engaging via blogs: "These conversations are going to occur whether you like it or not, O.K.? Well, do you want ... http://www.markethum.com/humdinger/2007/10/19/jeff-jarvis-on-dell/ Our latest interview with Jackie Huba (her blog), the co-author of "Citizen Marketers: When People are the Message" and author of "Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force". A snippet:  "The latest research shows that 87% of people who want to buy something will research it online ... http://www.markethum.com/humdinger/2007/10/12/our-interview-with-jackie-huba/ Rex Sorgatz, Executive Producer of MSNBC, <a href="http://www.fimoculous.com/archive/post-3267.cfm">announced in his blog</a> last Sunday that they were buying <a href="http://www.newsvine.com">Newsvine</a>, a user-prioritized, editor-less news site where site users post snippets of news, vote and comment on the articles. Showing remarkable insight for a traditional media guy, Sorgatz noted, "'audience' isn't even the ... http://www.markethum.com/humdinger/2007/10/12/msnbc-buys-user-driven-content-tool/ Cool news! Jaiku is getting acquired by Google. I'm happy for them because I thought those guys were pretty cool when I met them at Supernova. Not full of themselves, and really earnest, and doing no evil. Good luck to them! http://www.markethum.com/humdinger/2007/10/09/google-buys-jaiku/ Another Tom Asacker quote from our call: "Customers don't trust businesses or the people running them, and I think that any kind of business that somehow has fooled themselves into believing that they have earned customers' trust -- they're deluded. And that will affect how they approach their customer base. They ... http://www.markethum.com/humdinger/2007/10/02/your-customer-has-been-conditioned-not-to-trust-you/ Here's another quote from the interview with Tom Asacker. "That's what marketing was all about. It was 'how do I send a message to an audience and create this fantasy and this image and this promise?' … And now it's 'how do I get a community involved, and how do I ... http://www.markethum.com/humdinger/2007/10/02/understand-what-theyre-feeling/