Our Interview with Jackie Huba
by Isabel Walcott Hilborn
Our latest interview with Jackie Huba (her blog), the co-author of “Citizen Marketers: When People are the Message” and author of “Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force”.
A snippet: “The latest research shows that 87% of people who want to buy something will research it online before they buy it… that content is word of mouth, and it’s very influential when it comes to buying decisions.”
Tune in here for the full interview.
